By J. A. Carizo*
It’s not just the economy, stupid!
Well, not in these times, James Carville. In the 2016 elections, Donald Trump benefited heavily from the social media interactions leading to his election as President of the United States. According to Pew Research Center, 44% of the Americans get their information on, and even interact with, the candidates through the social media. In the Philippines, Rodrigo Duterte also used heavily the Facebook to connect with the voters and won the highly contested presidential race. So did other candidates in different elections all across the globe that the social media platforms became suspect of spreading false information and fake news.
The ease of using the social media platform and the speed of reaching out to target voters is indeed enticing that Taiwan’s presidential hopefuls turned to Facebook and YouTube to ramp up their campaign and reach out to the younger segment of the electorate. According to Taiwan’s electoral commission, the country has over 19 million voters and under 7 million of them are between the ages of 20 and 39. This segment of voters usually exhibit low turnout during elections and reaching out to them could bring closer to victory.Continue reading “From social media to cosplay: How Taiwan politicians are reaching out to voters”